47. How to Get to Know Your Audience on a Deeper Level Artwork

The Escape the 9-5 Podcast

How do I escape my 9-5? Is making money online *actually* possible? Which money making opportunities work and which don’t? Do I have what it takes to start my own business? Can I truly make passive income? These are all great questions! Hey there! My name is Marissa Dahlin and I’m the host of the Escape the 9-5 podcast. After struggling to work a 9-5 job for a variety of reasons (full explanation in Episode #1, see ya there?), I started looking into ways to make money on my terms. I knew that there had to be a better way to make a living, which resulted in me spending 4 years and over $15k trying every make money online opportunity I could find. Because of this, I now know what works, what doesn’t, what to look out for and more. This is also why I decided to start the Escape the 9-5 podcast. I want to share my experiences, tips and tricks which you so that you can live a life where you get to spend your time your way. If that sounds like something you’d be interested in, tune in to Episode #1 and I’ll see ya there!

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The Escape the 9-5 Podcast

47. How to Get to Know Your Audience on a Deeper Level

May 16, 2023 • Marissa Dahlin • Episode 47

Looking to form a deeper connection with your audience?

If so, you're in the right place! In today's episode, I'm talking about how to get to know your audience super well and ultimately, how to connect with them on a deeper level.

Questions Mentioned in Today's Episode:

Who are you going to target?

Are you going to target a specific gender?
Is there a specific age group you’re targeting?
Does someone need to have some type of specialized knowledge?
Is there a certain occupation you’re targeting?
Does someone need to have some type of passion or hobby?

Where is your audience currently at/where are they at before working with you?

How would your ideal audience member describe their current situation?
How do they feel?
What thoughts do they have around this problem?
Have they tried to solve this problem in the past? If so, how? What has and hasn’t worked?
How do they describe this problem or inconvenience to other people?

Where does your audience want to be/where would they be after working with you and solving their problem?

How would your audience spend their time?
What would they be doing or maybe no longer doing?
How would they feel?
What would they be thinking?
What would life look like 5 years down the road or even 10 years down the road?

Ready to scale your business to consistent $5k months? Start here.

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2. Let's create YOUR OBSESSION-WORTHY offer. Hint: These are the kinds of offers that ALWAYS sell.

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